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Helping Clients Increase Revenue Over 25% Every Year

Why B2B marketing is more important than sales, for B2B Lead Generation.

I believe that B2B marketing is more important than sales in today’s B2B business and online world. And I say this, as a sales veteran, with over 30 years, of […]

15 Reasons B2B Content Marketing Fails – #13 Not using the right seo strategy

First off, I am not an SEO expert by any means. I believe the best way to get a better SEO strategy is to type the phrase “best SEO strategy” […]

Obama – Putin and B2B Marketing

I’m sure you’re asking what does B2B marketing have anything to do with Obama and Putin? Please read on to find out. First of all, I want to send my […]

15 Reasons B2B Content Marketing Fails #12 – Because B2B marketing is so difficult

B2B content marketing has become the new method for letting people know about your business and your products and services. The way b2b marketing was done in the past, making […]

15 Reasons B2B Content Marketing Fails – #11 Not Using Analytics

Another reason B2B content marketing fails is because you are not using analytics to measure your marketing. I am not an analytics expert, by any means, but if you are […]

If your eyes are the window to your soul, what is the window to your B2B business?

It is difficult to find out who originally stated this quote, but it certainly is true. A friend of mine related the following story to me, the other day, about […]

15 Reasons B2B Content Marketing Fails – #10 Focusing too much on tweets, likes and comments

Because promoting B2B content marketing is more or less a social media exercise, too many people focus on how many social mentions such as tweets, likes and comments they are […]

15 Reasons B2B Content Marketing Fails – #9 Not promoting your content

Three of the biggest B2B content marketing mistakes are; 1. Not producing ENOUGH content, 2. Not producing the RIGHT content, 3. Not PROMOTING your content. Once you have finally decided […]

15 Reasons B2B Content Marketing Fails – #8 Not Using Video and Audio

Not only should you be writing articles for your B2B content marketing, but there are other media types you could be using too. The two best other media types are […]

15 Reasons B2B Content Marketing Fails – #7 Not being BOLD enough!

Writing B2B content for your audience can be daunting enough, but trying to be bold too! You are probably saying, “Give me a break”. It is hard enough trying to […]