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B2B Marketing Plan – Why You Need One – Especially for 2017

Because of the volatility of our our world these days, every B2B company needs a Strategic B2B Marketing Plan every year. And it should be reviewed at least every quarter, […]

B2B Sales – Does Coaching Really Work?

The Sales Guru Fails!   I remember it like it was yesterday. Don’t we always? It was the fall of 1977. I was a salesman for IBM, and I had […]

Why a B2B CXO Buys.

In order to become successful at B2B sales and marketing, you need to eventually get into the ‘C’ suite. You need to be selling to the best B2B CXO for […]

How to Get Your Ideal Clients Today.

Do you want more growth, especially with your ideal clients? Of course you do. Then DO THIS first.       Most research shows that the most important goal, stated by […]

Brexit, NAFTA & Your Company – What They All May Have In Common

As you know, the UK (Britain) has just voted to exit the European Union, aka Brexit. Donald Trump wants to cancel the North American Free Trade Agreement, aka NAFTA, if […]

Brexit And Your Company – What Happens Now?

As I’m sure you are aware, the United Kingdom has voted in favour of Brexit. What effect could Brexit have on your business? Brexit means that there will be a […]

Your B2B Value Proposition Magic .

Have you ever used your company’s B2B value proposition on a prospect, and been told that they don’t have that problem? Or even worse; got a blank stare? Even though […]

Why B2B Sales People Fail

50% of B2B sales people fail to make their quota each year. – CSO Insights B2B sales and marketing are difficult. But once mastered, the rewards are extraordinary. See why […]

Are you ignoring your B2B clients?

Here is a tragedy that happens to almost all companies with B2B clients. 66% of clients switch companies because of poor service (Accenture) Most companies start ignoring their B2B clients […]

Who Are The B2B Sales Influencers?

Here is a question I get a lot. Who are the B2B sales influencers when you are trying to sell your products and services to another company? Here’s the problem. […]