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A new must read B2B sales book – reached #1 on Amazon in just hours.

I am happy to announce that I am now a best seller on Amazon! Along with my 19 co-authors of Sales Genius #1, we have achieved best seller status in […]

A major issue solved in B2B selling and marketing.

Here’s the problem. Sophisticated B2B clients pervade the market. B2B Sales teams have long felt the pinch of heightened competition and price wars, but the rapid rise of client sophistication […]

The 2nd half of 2018

As we head into the 2nd half of the year, we all need to pick up our game. Like in most sports, the 2nd half is where the game is […]

What do Hockey Fights and B2B Marketing Have in Common?

I’m writing this article during one of the longest heat waves, my home city Toronto, Canada is in the midst of right now. But hockey is on the minds of […]

People Skills vs Tech Skills – Are people losing their ability to communicate?

People Skills vs Tech Skills. Are people losing their ability communicate? If you’re like me, you believe that too many people, especially the millennial generation, are losing the ability to […]

How Much Should Your B2B Company Spend on Marketing & Sales?

Please watch the video below to see how much your B2B company should spend on marketing & sales.   Please contact me, through my email below, if you want to […]

The most effective and easiest way to get new B2B clients.

If you’ve been reading my articles lately, you know that I sincerely believe the most effective and easiest way to get new B2B clients is to completely understand your current […]

How & Why B2B CEO’s Buy.

I am running a free webinar, How & Why B2B CEO’s Buy, on Thursday June 21 at noon EDT. This webinar is for anyone who wants to get better results […]

The ultimate question you need to ask all of your clients.

There is an ultimate question you should be asking all of your clients at least once per year. An Astonishing Fact   It’s astonishing to find out that most companies […]

Why should your customers migrate to your new solution?

Posted by Bob Apollo on Mon 16-Apr-2018 If – like many of the clients I work with – you are an established enterprise software company, it’s likely that your initial success will […]

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