People Skills vs Tech Skills. Are people losing their ability communicate?
If you’re like me, you believe that too many people, especially the millennial generation, are losing the ability to communicate face to face.
It frustrates me to no end, to watch younger people sitting at a table, and they all have their phones out, talking to people on their phones, who aren’t even there, instead of the people who are there, sitting in front of them.
Now, don’t get me wrong, it is important to be able to use technology in today’s age. Technology can help us become more productive, and in many instances, it helps us save communication time. As an example, we can set up meetings without playing phone tag.
And the older generations know how frustrating that is.
In today’s B2B sales and marketing world, it is extremely important that we use both of these skills – technology skills and people skills, to ensure success.
But you need people skills, now more than ever, to help differentiate you and your company from your competition.
And you cannot really understand what people want or mean, unless you are talking to them, because in many cases, context is lost, especially if you are texting or emailing.
So, because of this lack of face-to-face communications, I have produced a short video for you, to show you how technology and people skills should work together, for B2B sales and marketing, and why people skills are so important in today’s B2B world.
If you want to grow and succeed in today’s hyper-competitive B2B sales and marketing, you need people skills.
Contact me through my email below, and let’s get started in bringing your sales people’ and marketers’ people skills up to date.
Ian Dainty’s Email
Author of the Book – Grow Your B2B Business With Strategic Account Management
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