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Rachel Foster

Rachel FosterRachel Foster is an award-winning B2B copywriter who helps technology and software marketers create content that drives action. She works with clients to improve their response rates, clearly communicate complex messages and become recognized as trusted experts in their fields.

Many of the people Rachel works with tell her that they have a hard time finding a copywriter who understands the complex nature of their B2B products and services. As a B2B copywriter who specializes in technology and software, Rachel helps clients grow their online response rates, clearly communicate complex messages, fill their events, and increase the opt-ins for their white papers and product demos.
 

What others say about Rachel’s work.

Michel Lim
“I contacted Rachel because I was impressed by her writing and knew she would be a good fit to blog for the CMI.I really enjoy Rachel’s no nonsense way of writing. Rachel’s topics are spot on, and all of her pieces are well written. She really cares about what the audience experiences when they read. From an editor’s perspective, there is little to no editing needed on her pieces, as they are very clean. She gets it right the first time. Rachel also has a great sense of how to create conversation starters. Her posts for the CMI blog perform very well.”

– Michele Linn | Director of Content Development at Content Marketing Institute

Sima Dahl“One of my high-tech clients needed some web copy rewritten. I was looking for a seasoned B2B copywriter who had a successful track record working with technical copy. I had worked with other copywriters before but needed a reliable go-to resource for heavy B2B copy work.

I highly recommend Rachel to anyone with a complicated story to tell; she writes equally well for a variety of audiences and I have no doubt in her ability to quickly learn new subject matter or to tackle any challenge put before her. Rachel is pleasant, personable and when appropriate, persistent – all traits I admire in a subcontractor.”

– Sima Dahl | President & CEO; Parlay Communications

Matthew Sharp“I hired Rachel to review and wordsmith some reports I was working on. I had worked with Rachel while she was temping at Toronto Hydro Energy Services. I continued to use her services because I knew she did a great job and I could count on her. I particularly liked that when I sent her something, I would get it back the way I wanted it without a lot of input on my part.
Rachel is very valuable to anyone in a technical or analytical environment who needs high-quality reports and proposals written. Her services are prompt and reliable, and she produces high-quality work.”

– Matthew W. Sharp | Solutions Program Manager, Building Efficiency; Johnson Controls

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