As a B2B company, should you answer an RFP

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Ian Dainty
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Ian Dainty
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  • All makes good sense — almost identical to the advice we’ve been offering up to clients for the past 30 years! Another question to add to the list: What’s the quality of the writing of the RFP? So many of them are written by low-level employees (In fact, often patched together from earlier documents) and are full of ambiguities — needing the clarification that only that decision maker can give. Excellent video.

    • Thanks Virginia; excellent point about the low-level of employee (usually a gatekeeper of some kind) that writes many RFP’s. And you are right, that is why we need to get the decision maker.

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