b2b sales challengesThere is a lot of research and and many reports out on what are the biggest B2B sales challenges for 2017, for B2B sales people and marketers.

B2B Sales Challenges

• Increased competition, including indirect competitors,
• Competing against low cost providers,
• Competing against the status quo,
• Dealing with gatekeepers, especially procurement,
• Positioning your value proposition,
• Competing against the status quo,
• Finding out who all of the Influencers are,
• Qualifying each Influencer in your favour,
• Getting to the Decision Maker,
• And on & on & on.

I believe all of this boils down to understanding who all of the Influencers are in a B2B sale, and knowing what each of these Influencers needs to see, before that particular Influencer will sign off on any deal.

Two Major Issues

There are two issues, in particular, that most B2B sales people and marketers struggle with. These two issues are;
1. How to deal with gatekeepers, especially procurement,
2. How to get to the right Decision Maker in each deal, and knowing what this person, or committee, wants to see from a vendor.

How to Resolve These Challenges

So, in order to help you with this dilemma, I am delivering a free training session, via webinar, on the 5 Influencers in B2B Sales. This training will take place on Thursday February 23 at 2pm EST.

You will discover who all the Influencers are in any B2B sale, what they want, and how to influence them, so you can move the sale forward.

If you want to know how to grow your revenues, ensure you make quota, and want to stop losing sales, this webinar will help you do exactly that.

You can register for the webinar training here.

I am also going to show you my proprietary technique for qualifying any Influencer, especially the gatekeepers and Decision Makers.

One attendee from another webinar used this technique to qualify a Decision Maker, and he received 4X his annual quota from this one prospect alone, by simply using this technique.

Also, I want you to bring all of the questions you have, so you can get real solutions to your competitive situations.

I look forward to “meeting” you on the webinar.

Ian DaintyKind regards,
Ian Dainty
Ian Dainty’s Email
Author of the Book – Grow Your B2B Business With Strategic Account Management

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Image courtesy of Soft Sales Cure, Inc.

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