The final reason B2B content marketing fails is not centralizing the control of your content for your website and blog. This falls in line a little bit with reasons #1 […]
You have a B2B business, therefore each page on your website is B2B content that will be read by your visitors. That is why it is imperative to apply all […]
I believe that B2B marketing is more important than sales in today’s B2B business and online world. And I say this, as a sales veteran, with over 30 years, of […]
First off, I am not an SEO expert by any means. I believe the best way to get a better SEO strategy is to type the phrase “best SEO strategy” […]
I’m sure you’re asking what does B2B marketing have anything to do with Obama and Putin? Please read on to find out. First of all, I want to send my […]
B2B content marketing has become the new method for letting people know about your business and your products and services. The way b2b marketing was done in the past, making […]
Another reason B2B content marketing fails is because you are not using analytics to measure your marketing. I am not an analytics expert, by any means, but if you are […]
It is difficult to find out who originally stated this quote, but it certainly is true. A friend of mine related the following story to me, the other day, about […]
Because promoting B2B content marketing is more or less a social media exercise, too many people focus on how many social mentions such as tweets, likes and comments they are […]
Three of the biggest B2B content marketing mistakes are; 1. Not producing ENOUGH content, 2. Not producing the RIGHT content, 3. Not PROMOTING your content. Once you have finally decided […]
