What is the status quo, and why do companies stay with it. From Wikipedia – “meaning the existing state of affairs. It is a commonly used form of
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B2B Sales – 3 skills that will always be needed.
No matter how many new tools we have to work with, and no matter that B2B buyers are now more than half way through their buying process before
The Status Quo – The B2B Sales Killer.
Does this situation sound familiar? If you’ve ever been in sales, this is an all too familiar scenario. You have a hot prospect, or so you think. You’ve